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Summary: A Quick Burst Of Dagg (Press, 25 November 1976)
On 25 November 1976, a unique promotional event for Qantas was held in Christchurch, featuring the airline's unofficial public relations representative, Fred Dagg. Around 150 attendees from the travel industry were invited to a special screening where Dagg presented a series of humorous slides from his recent trip to Australia. True to his comedic style, Dagg began the presentation with a light-hearted comment about a photograph of a Qantas 747 jumbo jet, jokingly referring to it as merely an “antas” aeroplane due to a catering van obstructing the ‘Q’. Dagg's slide show included images of iconic locations in Sydney, such as Bondi Beach, where he playfully noted the scantily clad beachgoers. His presentation included amusing scenes of him interacting with the Sydney Opera House, where he pretended to clean it with a feather duster, and engaging with local statues. He also recounted his experience at a cinema in King's Cross, making clear that the film was not "The Sound of Music," which added to the comedy of the evening. Dagg's enjoyment of Australian culture was evident as he shared photos of himself surrounded by empty tubes of Fosters beer and joking about trying a drink he referred to as a “Poofter,” labelling it simply as “a glass of milk with a flag in it.” One particularly memorable shot featured a beach inspector at Surfer’s Paradise, which Dagg used to deliver another punchline, teasing that if any issues were found, they would simply be returned to the "manufacturer." As the presentation concluded, it was clear that Dagg's engaging and entertaining approach had solidified his status as a valuable asset for Qantas, making him the airline's best acquisition since its introduction of the jumbo jet.
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