Sacha Baron Cohen - the star of outrageous movie Borat - will 'come out' next year as his new movie persona, an Austrian gay television presenter called Bruno. Sacha Baron Cohen as Bruno The movie has been scheduled by Universal Pictures for a May 2009 release in the States. Like Borat, Bruno is based on a skit character from Cohen's former HBO series, Da Ali G Show. The bleached-blonde Mohawked fashionista has a penchant for see-through tops and tight leather pants. The working title for the new film was Bruno: Delicious Journeys Through America for the Purpose of Making Heterosexual Males Visibly Uncomfortable in the Presence of a Gay Foreigner in a Mesh T-Shirt. A short video clip showing a skit from Bruno is shown below.