Proudheritage.org, the first public step in a three year journey to create a national museum reflecting British lesbian, gay, bisexual, trans history and cultural ancestry, is now open on the net. Proud Heritage's executive director Jack Gilbert told PinkNews.co.uk that the site is "cutting edge, and not just for being queer. Proud Heritage is seeking to reformulate how a museum can be in the 21st Century. "The internet creates new ways to collect, share and exhibit our own life experiences, local history and collective memory. Together." Among the innovative features of the Proud Heritage website is the world's first LGBT Google Map for London. Plans for a physical museum of Proud Heritage have received the backing of all the candidates standing for Mayor of London in the upcoming election. For now however, Gilbert is just excited that the online version of the museum is up and running. "It will help develop professional and community networks, disseminate ideas and good practices, and help build regional collections. But most of all it makes collecting, interpreting and exhibiting a shared, interactive experience combining documents, objects and user generated content, including images and video."