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Participants sought for lgbt marketing study

Mon 21 Sep 2015 In: New Zealand Daily News View at NDHA

Doritos is the latest brand to use lgbt marketing A University of Canterbury student is looking for lgbt people to take part in a study on how they respond when companies use lgbt themes in marketing. Masters of Marketing Student Preet Kaur says it would mean taking part in an interview which would take an hour, to an hour and a half. Identities will be kept anonymous and be thanked with a $20 voucher from either Westfield or for petrol. Anyone interested can email preet.kaur@pg.canterbury.ac.nz     

Credit: GayNZ.com Daily News staff

First published: Monday, 21st September 2015 - 9:44am

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