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"Never Hide" Ray Ban urges with gay ad

Sun 29 Apr 2012 In: International News View at Wayback

Ray-Ban is running an ad showing two men holding hands to mark its 75th anniversary, which is being celebrated with the slogan "Never Hide". The eyewear maker says the aim is to portray men and women "iving their day to day lives with authenticity, with the courage to express themselves and their unique individuality, which is the most precious thing we have, because the most fashionable thing to be is yourself."    

Credit: GayNZ.com Daily News staff

First published: Sunday, 29th April 2012 - 3:49pm

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